Green Living Magazine - Fashion Wrapped Up!
Activ Intimates, a company owned by two sisters from Scottsdale who believe in protecting the Earth and striving to reduce their environmental footprint in business, recently released its new Peignoir Capsule Collection. Beautiful, versatile and sustainable, the Peignoir and Body Scarf Wraps are made from production remnants and minimal-waste patterns. The Peignoir Wrap takes wearers from day to night, and casual to dressy, while the Body Scarf Wrap offers a way to create daytime wrap tops or playfully romantic looks. Pair them together for almost unlimited options.
Shoutout Arizona - Meet Laurie McMordie and CJ Hersch | Co-Founders
We had the good fortune of connecting with Laurie McMordie and CJ Hersch and we've shared our conversation about how and why they started their fashion brand.
AMARE - ACTIV INTIMATES IS CHANGING LINGERIE SO WE CAN ALL HAVE BETTER SEX.
I first met the Activ Intimates founders last year at the Phoenix Fashion Week Emerging Designers Fashion Show. Their designs immediately caught my eye because they weren’t the intimate’s apparel I was used to seeing. It was sexy, yes. It would definitely add a spark to a romantic evening, yes. But it was also something I’d happily throw on for a quiet home evening alone with a bottle of wine and trashy reality show. It looked that comfortable.
VOYAGE PHOENIX - MEET LAURIE MCMORDIE & CJ HERSCH OF ACTIV INTIMATES IN NORTH SCOTTSDALE
Thanks for sharing your story with us Laurie and CJ. So, let’s start at the beginning, and we can move on from there. We started Activ Intimates when we discovered something was missing from the lingerie market. When shopping for lingerie, we found it increasingly difficult to find styles that flattered us in the way they did when we were younger. We began talking to other women to see if they had similar experiences and most of them did – we weren’t alone.
PHOENIX MAGAZINE - MEET YOUR MAKER - LAURIE MCMORDIE & CJ HERSCH
A few years ago, Scottsdale 50-something Laurie McMordie was shopping for lingerie for a special occasion when she realized that nothing was made for her. “I don’t look the same in the things I wore in my 20s, 30s and even 40s, so I got very discouraged,” McMordie says. “So, I went home and sketched out what I was looking for. I started to develop it, and I called [my sister] and we started working on it together.”
LINGERIE JOURNAL - Activ Intimates Selected as Phoenix Fashion Week 2018 Emerging Designer
Activ Intimates selected as Phoenix Fashion Week 2018 Emerging Designer after 10-city global search. The brand is competing with eleven fashion designers in a challenging four-month fashion bootcamp to elevate their brand to the next level and vie for the coveted title ‘Designer of the Year’.
FILM & FASHION FUTURES - ACTIV INTIMATES
Who likes lingerie? We like lingerie!! I call this all day wearable lingerie. Activ Intimates has given us the most versatile line of womens lingerie I have seen to date. As one of Phoenix Fashion Week's emerging designers, Activ Intimates is sure to heat up this years runway. Wanna know more about this sisterly duo and their free-spirited brand? Good. Welcome to the world of Activ Intimates.
FABULOUS ARIZONA - FABULOUS DESIGNER ACTIV INTIMATES
Each week we will be highlighting one of the fabulous emerging designers from Phoenix Fashion Week 2018. This week, meet Laurie McMordie & CJ Hersch, the Owners of Activ Intimates, a lingerie brand that activates sensuality in the passionate woman.
LINGERIE JOURNAL - ACTIV INTIMATES
Move over, Teddy, there’s a new player in town. Introducing the Playlette, the flagship lingerie style of Scottsdale-based startup, Activ Intimates. Created to inspire confidence in the bedroom, the Playlette is uniquely designed to wear before, during and after sex.